Interactive Shopping on OTT

<strong>Interactive Shopping on OTT</strong>

AI-powered tools can revolutionize the shopping experience on platforms like smart TVs and streaming devices by enabling interactive product displays, virtual try-ons, and personalized recommendations. Imagine viewers being able to explore and purchase products directly from their favorite shows and movies, creating a seamless and immersive shopping experience that blends entertainment with e-commerce.

  • E-commerce
  • Retail
  • Entertainment
  • Consumers
  • OTT platforms
  • retailers

Key Beneficiaries

  • advertisers
  • content creators

Industry-wide challenges we cater

Your OTT shopping experience lacks engagement and interactivity.

  • How can we provide an interactive shopping experience on OTT platforms without AI-powered features?
  • How can we integrate product information and purchasing options seamlessly into video content?
  • How can we ensure a smooth and secure checkout process for users on OTT platforms?
  • How can we track and analyze user interactions with interactive shopping features on OTT platforms?
  • How can we measure the effectiveness of interactive shopping on OTT platforms in driving sales?

62% of viewers are interested in interactive shopping experiences while watching TV. – Accenture

48% of viewers would be more likely to buy a product if they could do so directly from their TV. – Accenture

55% of consumers say they would be more likely to watch ads if they were interactive. – IAB

Ambli Universe Suite Our solutions to overcome the Industry challenges

Intelligent insights. Seamless integration. Multi-format support. Scalability.

Ambli VideoSense

Ambli eComSense

Ambli AudioSense

Ambli VideoSense

Ambli VideoSense
  • Enable In-Video Shopping:Uses AI to allow viewers to shop for products directly from OTT videos, enhancing the shopping experience.
  • Integrate Product Information:Provides detailed product information within OTT videos, aiding in decision-making.
  • Improve User Engagement:Offers a seamless and interactive shopping experience, increasing user engagement and satisfaction.

Ambli eComSense

Ambli eComSense
  • Provide Personalized Product Recommendations:Uses AI to suggest products based on user behavior and OTT content, enhancing the shopping experience.
  • Enhance Shopping Experience:Offers a seamless and intuitive shopping experience by integrating product recommendations into OTT content.
  • Improve Conversion Rates:Increases conversion rates by offering targeted product recommendations within OTT videos.

Ambli AudioSense

Ambli AudioSense
  • Enable Voice-Based Shopping:Allows users to shop for products using voice commands while watching OTT videos, enhancing the shopping experience.
  • Describe Product Features:Provides detailed descriptions of products featured in OTT videos, aiding in decision-making.
  • Enhance Accessibility:Offers voice-based navigation and support, making interactive shopping on OTT more accessible to all users.

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AI-powered search solutions for eCommerce platforms revolutionize the way customers discover and interact with products online. By leveraging advanced algorithms and machine learning techniques, these solutions enhance search accuracy, provide personalized recommendations, and improve overall user experience. Features include natural language processing for understanding complex search queries, predictive analytics to anticipate user intent, visual search capabilities for finding products based on images, and real-time updates to ensure product availability and pricing accuracy.

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